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Blue Spring Capital

Blue Spring Capital

>Project Details

Intro devised the visual identity for Blue Spring Capital, following on from a successful campaign created for the same team at Deutsche Bank e-Ventures. The identity, which extended over print and web, reflected the fluid and innovative approach of the group and includes stationery, printed literature, presentation templates, signage and a password-protected website.

The logo used a wave motif to convey the notion of latent power; this motif is used in various configurations throughout the entire identity.

Design Director: Adrian Talbot
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