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Air Zoom BB NEXT%

Nike

>Project Details

Full format spectrum of stills and AVs for the new Nike Air Zoom Basketball Next%.

These films and stills highlight the combination of React technology and Zoom Air.  They illustrate the significant energy return created by the system in every step – giving you the extra push you need to take your game to the next level.

The boots were created entirely in 3D and were styled to complement the overarching Nike Zoom campaign in terms of looks and movement.

Nike Art Director: Luis Liwag
Director: Julian Gibbs
CG lead: Alex Pastor
CG model: Hatke
Sound design: Zelig
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>Close

https://vimeo.com/449694524
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