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ASOS x Outernet

Creation Group

>Project Details

ASOS took over Outernet London with their Summer Edit IRL campaign.

Organised by Creation Group, the event featured a takeover of the Outernet Now Building, external digital billboards, a pop-up shop, and an exclusive live performance from Wes Nelson.

We supported Creation by creating the screen content. We worked closely with the ASOS inhouse creative team to produce fully immersive visuals showcasing key looks from the collection, set to a classic summer soundtrack.

When the screens are this gigantic, so are the models!

Event management: Creation Group
Campaign content: ASOS
Director: Neil Whitehead
Post-production: Intro
Sound design: Toby Griffin
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https://vimeo.com/1095565002
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https://vimeo.com/1095566419
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