US FOOH

Tommee Tippee

>Project Details

FOOH (Fake Out of Home) is a creative twist on traditional out-of-home advertising, using digital VFX and CGI to create illusions or fictional scenarios in public spaces. These ads are designed to blend seamlessly with their environment causing viewers to double-take and engage more deeply with the message.

In this case, following on from our earlier campaign of giant Tommee Tippee bottles full of milk bouncing through iconic London and Sydney locations, these films continue the megalophobic theme through the landmarks of the USA.

Using a combination of beautiful photorealistic 3D animation blended into hi resolution live action landscapes and fantastic sound design, these three films celebrate the launch of Tommee Tippee’s new leak-proof bottles from New York to Chicago and into Vegas as the campaign rolls out across North America.

Director: Julian Gibbs
VFX and Post Production: Intro

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