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PIXMA TS9550

Canon Europe

>Project Details

Canon’s new clever A3 printer is perfect for both the home office and home crafter.

We devised a double-pronged campaign for these two distinct markets featuring a home-working architect mother, and a father/daughter creative duo.

The separate stories were woven together through continuity of styling, direction and subtle tie-ins throughout the photography and film.

The result is an emotionally engaging campaign which softens the printers technical attributes, and emphasises its creative, story-telling side.

Director: Julian Gibbs
Art Director: Neil Whitehead
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https://vimeo.com/298965286
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